TOWIE star Harry Derbridge to open Croydon Village Outlet - and his own clothes shop
A star of popular ITV show The Only Way Is Essex is to cut the tape on Croydon Village Outlet next week - and open his own shop within the department complex.
Harry Derbridge, famed for his catchphrase 'shut up' in the BAFTA-winning series, will meet fans at the opening of the 500,000 sq ft designer outlet store, at the former site of Allders, on Thursday September 19.
His shop - Harry's World - will sell clothes, bags and jewellery and will line up alongside famous brands including Ted Baker, Calvin Klein and Armani, all selling discounted goods.
Marco Cash, chief executive of Croydon Village Outlet, in North End, promised it would create more than 500 jobs and bring "luxury at affordable prices" to shoppers.
He said: "Thanks to our unique buying model and relationship with our suppliers, we will offer brand names for individuals, families and their homes for less – every single day and they will be the same names and merchandise that are found in traditional department stores like Selfridges and Harvey Nicholls."
A sneak preview of Harry's World
Mr Cash added: “We have been overwhelmed by the number of international brands wanting space within the outlet, but we also want to support British brands and manufacturers who due to the economic climate wish to sell at vastly lower prices direct to customers."
Croydon Village Outlet will also house what is claimed to be the largest food hall outside central London.
The store's launch will be followed by a second opening celebration on Saturday, September 21, which will feature special offers for shoppers and a live on-site broadcast by Radio Jackie.
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