Croydon shoppers will have a chance to win shopping vouchers in a competition run by Croydon Business Improvement (BID).
The competition this April to win £200 worth of will run in April only and will give shoppers a chance to win vouchers from Centrale and Whitgift Shopping Centre.
Matthew Sims, Croydon BID chief executive said: "There are already lots of cards in circulation and we want to make sure that people make full use of them but before they are able to do so, they need to ensure their card is activated by logging onto our website."
The scheme is part of Croydon Town Centre loyalty scheme which aims to get consumers to get a Check Out Croydon discount card.
To enter the competition consumers need to have a loyalty card which can be found and activated on the website.
To find out more visit www.croydonbid.com